Advertising is serious business.  It has the potential to make or break our bottom line.  So do we dare to kid around in our copy, risk showing your inner wise ass off,  go full Monty with our funny bone?

Definitely!

Do it right and the leads will flow.  Do it wrong, well..maybe not!

How To Use Humor in Advertising

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Jeff Padovani

Jeff Padovani is a professional musician, wedding business marketing strategist and resident wise ass at Book More Brides. He’s the “big ideas” mastermind behind the many business ventures (and misadventures!) he enjoys with his wife, Stephanie.

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