Did you know that Youtube has surpassed Google as the #1 search engine? The bride and groom holding hands in the sunlight - Photo by Blue Sky Photography

That’s right…a search engine.  People don’t just go to Youtube to listen to music anymore; they go there for information.

Photographers have a major advantage over many other wedding professionals (you already knew you were special, right?) and that is their gorgeous pictures.

Photos are perfect for the video medium and prime viral marketing bait for inspiration-hungry brides.

Natalie Bradley of Bride Attraction explains how you can use video for your photography business in this quick video on the Black Star Rising blog.  Watch “Marketing Your Wedding Photography Business With Online Video” here.  Definitely worth a look.

P.S.  You can do this even if you are NOT a photographer.  You’ve got photo friends, right?  You could suggest a co-branded series of viral videos to promote both your businesses. Think about it…

How are you using video to marketing your wedding business?

Photo credit Blue Sky Photography

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Jeff Padovani

Jeff Padovani is a professional musician, wedding business marketing strategist and resident wise ass at Book More Brides. He’s the “big ideas” mastermind behind the many business ventures (and misadventures!) he enjoys with his wife, Stephanie.

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