I’ve listened to a ton of webinars in the last few years, and I’m guessing that is what you are doing about now as well. The problem is that unless you are listening to the right webinar from the right person or company who understands your business you are going to get a ton of horrible advice.
For instance, in the last few weeks I’ve had to talk my sister out of three different business ideas. Were they bad ideas? Absolutely not. But neither did they apply to her business. Being an entrepreneur is different than being in the fifth year of running a large company. Where they can get away with hiring people for every position, it is your responsibility to just go ahead and do the work yourself if you want to see your business make money.
You see, there is this breakdown in thought. It’s this circular pattern of thought that to make money you have to spend money, and then we apply that to every aspect of the business. The truth is that while you do have to spend some money, on some things, you don’t need to spend money on most things. Focus your money on the basics such as your website, marketing, and products. Worry about the rest when your business needs it. Make sure to read the article by James Altucher for some awesome tips on how to survive the early years of building a business. What do you think?
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