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HubSpot just did a study to find out what businesses attribute their success to in an increase of leads according to the article by Rebecca Corliss. The top result wasn’t surprising – 75% tribute an increase in leads to good SEO. However the second place holder at 69% might surprise you. 69% of businesses who have experienced an increase in leads attribute part of their successes to blogging.

So why would blogging increase your wedding leads? To put it simply, blogging gives you more content on your page, Google ranks your content, and brides looking for information on your topic or business will be able to find you much easier. On top of that, blogging makes your site exciting. It encourages return visitors, and return visitors often translate into sales. So is blogging something that you have tried, and if so have you seen good results from it?

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